Over the past two years I’ve edited together about 12 of these Customer Success Stories for a fellow producer. 

Each one is typically 4 minutes long and broken out into 3 acts; the first act teasing the story in 30-60 seconds, and the next two sections explain the business
and the problems they faced, and then the partnered solution.

We don’t always have a ton of B-Roll, so there’s a mix of what’s shot on the day, some stock footage and basic GFX work to highlight some of the key stats and messages.

These videos have been playing at conferences, used as tools for their sales team and live online through their social channels.